Project Brief

Create4, a collaborative environment and creative platform where design competitions and design projects are used as a tool to find new solutions and make the winning designs into real products, approached us to create their logo.

The Result

We designed their logo in a fresh, fun and versatile style, as it needed to live comfortably within its surroundings as the medium will be unlimited.

This project was a lot fun as we pretty much had free rein over the design, which is always refreshing”, said Senior Designer Dijon Jones.

Identity

Create4 were focused on ocean-based products, so the organic flow of the ocean needed to pull through into the font. We chose a “flowing”, thicker script that not only gave the effect that it was human made, but also enabled the logo to fit and live on any background or image.