THREE BROAD BRUSHSTROKES FROM THE BRANDING UNDERWORLD This past Wednesday morning saw a greater-than-usual number of Cape Town design professionals pitch up at work drunk. Not because Phuza Thursday has officially been moved to Phuza Tuesday. “Phuzaness” was in fact replicated across all 4 working days of the Capetonian calendar week some time back. Rather it was because, both as citizens of the mother city and as expressive types, we hate wasting Champagne (Cap Classique?). And since Wednesday morning 6.15 saw the official announcement come through re Cape Town’s selection as WDC 2014 – well, we had to push some...

We are a team of passionate creatives and strategists who live, breathe and (occasionally) sleep branding. We’ve started this blog to share some of our insights into the world of branding and design. Insights that have turned us into a successful and innovative brand development agency. Join us as we share our approach, opinions and tips of the branding trade - you might even find our between-deadline-undertakings entertaining. Please send us your comments or tweet at @Brandcrafters to join the conversation. We really value feedback, questions and even critique…and we’ll do our best to respond as soon as possible! Thanks in advance...